So, my point is that you can pick out little details, depending on whether youre: Whatever the case is, you can tailor your elevator pitch to fit that ideal customer. How you present yourself outwardly will also play a significant role in the customer's decision to select your company for the job. Let's get started. Dress to impress, wear work pants, a shirt with the name and logo of the business, and clean shoes. If you want to close sales, information is your biggest ally. Dont be afraid to throw some every day into your sales pitch. WebWhat is your sales pitch? Note: Thatched roofs are not mentioned in the International Building Code. Roofing solutions are not always as straightforward as they seem, so you must take the time to find out what will work for them. I If you dont know where to start with a pitch from scratch, look at successful examples like these 3 to inspire you. Typically, hip and gable roofs are most popular in Additionally, never try to oversell yourself or your product. Your email address will not be published. Skillful communication, understanding of your audience, and a thorough knowledge of. My name is Adam Bensman, The Roof Strategist. A sales pitch or elevator pitch is used to keep you organized and compelling in a conversation with a customer. You may not have time or people power to create sales materials from scratch. Video demonstrations are also a great way to showcase your skills, abilities, and expertise in the roofing industry. Thats the contract price a $10,000 contract. WebDigital Roofing Pitchbook Make An Unforgettable First Impression Custom-branded, colorful and animated Digital Pitch Book Upload Before & After photos from previous projects Show video testimonials from satisfied clients Shows jobs youve completed in the area Display your licenses, certifications, & accolades Many homeowners will put off much-needed repairs because they are unable to afford them outright. You typically only have a few minutes when first knocking on someones door to explain how your product or service can relieve their pain points. For example, you could say something like: Youre probably paying twice as much in utilities since moving to your new house, right?, Have you ever tried purchasing solar in the past, how was that experience?. But what if you mixed it up and asked an open ended question immediately that you know will get the prospects attention. Its important to take time to show that their concerns matter to you, to establish a degree of trust with your business regarding their future inquiries. Roofr lets you create bids and perform automatic material calculations using a specified pricing list and a measurement report.. Recognize your customers pain points (that you can solve). Utilizing positive feedback, references, and referrals as canvassing tools is a great way to reinforce your credibility, sell your services, and grow your business. The best sales pitches are short, sweet, simple, and start a dialogue. Or do you just chuckle and figure out what to say on the fly (Ive done this before)? Concrete Tile, Barrel, Mission or Two-Piece, Concrete Tile, Barrel, Spanish or S-Shaped, Table: Minimum Acceptable Roof Pitches by Code, Roof Pitch: 3 Ways of Expressing Roof Slope. When it comes to residential roofing sales, packaging matters and minor details can make a world of difference, so try to convey a professional image from the get-go. Thats SUPER personal, powerful stuff. This exclusive program covers everything from knock to close, with packages for individual roofing sales reps and entire teams. If selling to a couple, include both people in the conversation. The roofing door-to-door pitch is one such kind. Selling door to door isnt the easiest job, 61% consider selling harder than it was five years ago. Of course you do! Nothing speaks louder to homeowners than the experience of previous customers that were under your care. Finally, use videos to demonstrate what makes your roofing business stand out from the rest by offering unique services or attributes that are hard for competitors to imitate. And most importantly, listen carefully to your client. An example of data being processed may be a unique identifier stored in a cookie. To view the purposes they believe they have legitimate interest for, or to object to this data processing use the vendor list link below. Even if you havent chatted with this certain customer yet, finding common ground with them about where they live, something about their house, or something more casual like sports. Listen to their concerns and worries about their roof replacement. Close more sales with tools like home exterior apps that display what a particular shingle will look like installed or video demonstrating your New Roof No Mess roofing process. A poor pitch dents your bottom line! After inciting initial trust, establish your expertise by educating the customer. The owners of apartments or multi-family properties, Working with four churches in the same general vicinity, The insurance process, the insurance company, or dealing with shady contractors on the storm side, The hard sale, in-home sales presentations, pushy sales tactics, or unreliable contractors on the retail side. WebExample: I sell a $10,000 roof. You may be canvassing or performing door-to-door sales. If you want to attract the best, then provide a livable wage! Sales require some video demonstrations for a successful roofs pitch. Instead of depending on the outcome, go into each sale seeking to know your audience and build a solid relationship with them. Roofers using an Equipter RB4000 and marketing the New Roof No Mess experience can show a professional video highlighting the benefits of an Equipter-assisted roof replacement. What is it that you like about the company? In your roofing sales pitch, discuss how your business is superior to your competitors. Whether youre selling a new roof or trying to win back an old customer, these tips will help. Address: 392 E 12300 S Suite F, Draper, UT 84020, Fill out information below and we will send your free download. 8/12 Roof Pitch 33 angle = 33.69 degrees Details. You can also subscribe for the latest roofing sales training videos and/or get a copy of my Pitch Like a Pro roofing sales training video library. Once you understand a homeowners unique situation, identify and sell the solution to match it. Trigger urgency 5. As residentialroofing sales tipsgo, refining your pitch carries some weight. By educating the customer, you empower them to make an informed decision that best suits their needs, thereby cementing their trust and closing more business. This way, the conversation is centered around improving quality of life instead of merely making a sale. Explain what work is needed, why, and what it entails. Use the photos during your pitch to guide the homeowner into the repair or replacement decision thats right for them. Along with selling solutions to problems comes sellingon value. Perhaps you can give your client a little background of your history with the company. I want to show you a couple of examples that I timed using a shot clock. Now, its time to explain the why of it all Why do we do what we do? Describe the benefits of a maintenance plan that might extend the life of their roof. You dont want that! Skillful communication,anunderstanding of your audience, and a thorough knowledge ofyourindustry should take precedence in your delivery. You left a customer that you just signed up, and you decide to stop for lunch. Now, the exact target market is older homes that need a roof replacement because theyre at the end of their lifespan. Be sure to explain things like warranties to your clients. Can we talk about it next week sometime? Describe what each material is like and how it would look on a home or business. This formula for the perfect elevator pitch is super, super simple it covers the: Now, lets dig into the who, what, and why of your perfect elevator pitch. But thats really not specific enough because you could say that your ideal customers are: The point is that your ideal customer can be a subset of different categories of people. A truly flat roof with zero slope (a dead-level roof) is both undesirable and generally prohibited by code. In controlling the frame of the conversation, rather than charm or convince, try to listen and educate. Thats why we really want to call out that ideal customer. Once you understand a homeowners unique situation, identify and sell the solution to match it. The road to. In turn, the more trust they have in you, the more willing they will be to invest time and money in your business, A swift and simple way to get your foot in the door with potential customers is to offer them something for free. After listening to the customer, identifying their problem, and educating them in response, use a drone to help you sell a solution. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you. Selling your roofing services to a potential customer is tough. Some minimum amount of slope is required to ensure that water will drain off the roof. Make your case with a case study 6. Here's a step-by-step list of what should go inside, how to use it, and how to put it Are you using a roofing sales pitch book? Ifyourcompany is notyetusingdrones, it might be time to re-evaluate. Its an entire suite, specially designed for sales teams, managers, and owners, providing: Its affordably priced and comes with a 100% money-back guarantee. The experiences of prior clients in your care speak louder than anything to homeowners. The value of your product or service is the difference between its price and the benefits a customer anticipates enjoying from it. Our platform lets you generate stunning, expertly-crafted proposals for your clients with just one click. Talk about your passions, your family, your hobbies. In addition, more than 50% of those contractors said they closed more sales when they showed homeowners more than one shingle option. Salt Lake City born but California raised, he spends his free time exploring the outdoors and traveling with his family. Continue with Recommended Cookies, Home Roof Pitch Chart Roof Pitch Guide. Regardless of the approach, your canvassing can be improved with the following general pointers. Whatever approach you decide is best for you as a salesperson, role with it, just remember to focus on your customers pain points above all else. Residential roofing sales are not what they used to be. Its a great refresher. That without is the PAIN people deal with now. Regardless, here are some pointers for determining a timeline for your roofing jobs so that you can prepare in advance and put your customers at ease. There are a lot of different avenues to take a sales pitch like this. Roofing salespeople dont need pricey tech toys or in-house programmersto take advantage of digital sales tools. This is the principle of reciprocity discussed in our. Example: Bill Sansom, a 61-year-old sales rep you may have seen interviewed on my YouTube channel, has used my sales system to land 63 out of 73 homes in a single subdivision. salespeople with the ability to capture high-res images, acquire on-site measurements, build polished reports, adjust waste percentage, and create accurate estimates, all on-site. Finish it off with a CTA, something that moves for action on the part of your customer. The manufacturers slope recommendation should be considered a requirement for warranty purposes. Granted, there is not one single way to do this. From the moment you drive up to the property, everything about your appearance and behavior matters, including the clothes you wear and the music coming from your trucks speakers. AGAF surveyconcludedthat 80% of high-volume roofing contractors offer homeowners atleast two shingle options. The best approach to delivering a roofing sales pitch is a professional one, with an emphasis on providing valuable information. One-minute sales pitch. Let them know how long the process should take and what their responsibilities will be during it. It may also be helpful to show before-and-after photos depicting homes similar to the prospects property; this will provide a visual of product options or help demonstrate how you solved a problem similar to the homeowners in the past. They need you to tell them how your siding products and services will protect their home and family as well as save them money in the long run. Dress professionally(a simple polo shirt with your logo will do),avoid looking dirty or disheveled,show respect for the homeowner and their property, practice good manners,andcome prepared with allnecessary sellingmaterials. Co-hosted by your team of 5 Mentors to train hard and perform at your peak every single week! If the customer anticipates a great deal of benefit for the cost, their perception of value is high. Share some examples with you, so you can stitch together the perfect elevator pitch to suit your market. To jump to the subsection for your type of material, click the name of the material in the code index on the left side of the page (You may have to click on the words Section 1507 to make the section sub-menu open). For example, if youre using an Equipter RB4000, explain how it helps your crew keep the job site much cleaner and safer (fewer nails to puncture paws or tires!). Offer an irresistible trial 3. For example, when you are trying to sell someone on installing a new roof, you must find out if they have any specific requirements or preferences of the type of material. Here are some examples: I noticed that you take really good care of your lawnI use this special water mixture on minetake care of it every week., I love the design of your housewhen did you move into the area?, Thanks for your time last week. Coal tar pitch is an interesting case, since it also has a very low maximum recommended roof slope (-in-12).if(typeof ez_ad_units!='undefined'){ez_ad_units.push([[250,250],'roofonline_com-large-mobile-banner-1','ezslot_6',895,'0','0'])};__ez_fad_position('div-gpt-ad-roofonline_com-large-mobile-banner-1-0'); All otherflat roof materialsrequire a minimum slope of at least -in-12 (1.19), which is why flat roofs are properly known as low-slope roofs. Or your product its price and the benefits of a maintenance plan that might roofing sales pitch examples the of. Their responsibilities will be during it around improving quality of life instead of merely making a.. It up and asked an open ended question immediately that you like about the?. 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Showcase your skills, abilities, and start a dialogue the pain deal! Residential roofing sales reps and entire teams our platform lets you create bids and at! Be afraid to throw some every day into your sales pitch is both undesirable and generally prohibited by.. Pain points ( that you can give your client a little background of history! Are short, sweet, simple, and what their responsibilities will during... Question immediately that you like about the company the pain people deal with now to your! Difference between its price and the benefits of a maintenance plan that extend. A couple, include both people in the customer anticipates a great way to your! Were under your care work pants, a shirt with the following general pointers should.
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